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WE LOVE ALL LASHES.
Borboleta is the lash expert for lash lovers. Straight up–we're obsessed.
We believe in innovating while breaking industry rules.
From mega volume maximalists to naked lash minimalists,
we've got game-changing products for everyone–and every look in between.
Our unstoppable lash artists train with Borby's best to unleash their artistry.
And, our global lash fam is here for you–because kindness is cool.

Welcome to your lash home –where everyone can
define their own beauty and achieve their #lashgoals.

WE ARE

BOR-BO-LET-UH

(BORBOLETA)

THE LASH EXPERT
FOR LASH LOVERS.

TRUE STORY:
Kimber sold product from the back of her car as she was building her PRO business.

OVER
10 YEARS
GETTING PERSONAL
WITH LASHES

WE'VE TRAINED &
CERTIFIED OVER
10,000
LASH EXPERTS

From mega volume maximalists to naked lash minimalists, we've got something for everyone–and every look in between.

All of our products are Cruelty-Free

"After 4 weeks of consistent use, I had women ask me when I began getting lash extensions!"

-JENNY ON LASH SERUM

Founded by industry celeb
and lash artist expert

KIMBER JAYNES

GAME-CHANGING PRODUCTS

Welcome to your LASH HOME –where everyone can DEFINE THEIR OWN BEAUTY and achieve their #lashgoals.

WE LOVE ALL LASHES

Naked. A flick of mascara.
Or expertly enhanced
(by a Borby artist, of course).

USED IN OVER
1,100 
SALONS WORLDWIDE

OUR PRODUCT HAS
BEEN ON OVER
2.5 MILLION 
SETS OF LASHES

VOTED #1
by Dermascope 3 years in a row for
BEST LASH EXTENSIONS

 "I saw a difference within the first couple of weeks, but the results kept getting better and better over time."

-MARIANNE ON LASH SERUM

WE ARE

BOR-BO-LET-UH

(BORBOLETA)

THE LASH EXPERT
FOR LASH LOVERS.

TRUE STORY:
Kimber sold product from the back of her car as she was building her PRO business.

WE LOVE ALL LASHES

Naked. A flick of mascara. Or expertly enhanced
(by a Borby artist, of course).

WE'VE TRAINED &
CERTIFIED OVER
10,000
LASH EXPERTS

OUR PRODUCT HAS
BEEN ON OVER
2.5 MILLION
SETS OF LASHES

GAME-CHANGING PRODUCTS

All of our products
are Cruelty-Free

"After 4 weeks of consistent use, I had women ask me when I began getting lash extensions!"

-JENNY ON LASH SERUM

Founded by industry celeb
and lash artist expert

KIMBER JAYNES

OVER
10 YEARS
GETTING PERSONAL
WITH LASHES

USED IN OVER
1,100
SALONS WORLDWIDE

VOTED #1
by Dermascope 3 years in a row for
BEST LASH EXTENSIONS

From mega volume maximalists to naked lash minimalists, we've got something for everyone–and every look in between.

"I saw a difference within the first couple of weeks, but the results kept getting better and better over time."

-MARIANNE ON LASH SERUM

Welcome to your LASH HOME –where everyone can DEFINE THEIR OWN BEAUTY and achieve their #lashgoals.

WE ARE

BOR-BO-LET-UH

(BORBOLETA)

THE LASH EXPERT
FOR LASH LOVERS.

TRUE STORY:
Kimber sold product from the back of her car as she was building her PRO business.

OVER
10 YEARS
GETTING PERSONAL
WITH LASHES

WE'VE TRAINED &
CERTIFIED OVER
10,000
LASH EXPERTS

From mega volume maximalists to
naked lash minimalists, we've got
something for everyone–and every look in between.

All of our products are Cruelty-Free

"After 4 weeks of consistent use, I had women ask me when I began getting lash extensions!"

-JENNY ON LASH SERUM

Founded by industry celeb
and lash artist expert

KIMBER JAYNES

GAME-CHANGING PRODUCTS

Welcome to your LASH HOME –where everyone can DEFINE THEIR OWN BEAUTY and achieve their #lashgoals.

WE LOVE ALL LASHES

Naked. A flick of mascara.
Or expertly enhanced
(by a Borby artist, of course).

USED IN OVER
1,100 
SALONS WORLDWIDE

OUR PRODUCT HAS
BEEN ON OVER
2.5 MILLION 
SETS OF LASHES

VOTED #1
by Dermascope 3 years in a row for
BEST LASH EXTENSIONS

 "I saw a difference within the first couple of weeks, but the results kept getting better and better over time."

-MARIANNE ON LASH SERUM